It is lovely to announce that I am teaming back up with my dear friend and old Storywise (my former agency) co-founder, Michiel Gaasterland.
After spending a decade as Chief Brand Officer, Evangelist, and sense-maker to C-suites, Michiel will become equal partner in The House of Narratology, and head up our emergent Practice.
Michiel and I first started talking around a year ago as he was wondering what his next steps were, and I was developing a course to capture some of the logics, principles and practices I’ve developed over decades of consulting and executive support.
What has emerged through our conversations is an ambitious and exciting game plan that spans trainings, playbooks, through to AI-enabled software for working with strategy and story.
We are currently in soft-launch mode, getting down our initial blog post thoughts, prototyping ideas for tools, and completing our website.
Over the coming months we will begin rolling our new offerings out, starting with a one-day course focused on the practical craft of applied narratology for senior leaders. We will share news soon.
Welcome back to the fold, brother!
Feel free reach out to Michiel on michiel@narratology.house and say hello and congratulations!
Enjoy your summer and let us know what you think of the site!
—Steve
Steve Seager
Principal
The House of Narratology B.V.
steve@narratology.house
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