Based in Amsterdam and working internationally, we are a boutique strategic advisory practice specialised in applied narratology.

We craft storylines, strategic narrative & narrative strategy for smart leaders working on mission-critical projects — and we coach and train others to do the same.

We offer a range of executive support, consulting, coaching, training, and (ghost)writing/structural editing services that add clarity, direction, momentum — and yes, even a little joy — to your project.

Our offerings include:

• Executive narrative support — for mission-critical storylines, decks, and decision making.
• Strategic narrative consulting for founders, CEOs and senior leaders — rethinking and reformulating your ‘one big’ company story. For startups through to scale-ups, and large projects and organisations.
• Storylining training — mastering the fundamentals of strategic communication and writing with GenAI.
• The Polytely Lab — strategy and narrative sparring and advisory, narrative tooling and systems.
• Speaking — keynotes and panels for events, organisations, and institutions.

Download our Offerings Brochure to find out more. No email required.

Can’t see what you’re after?

Mail Steve, our principal on steve@narratology.house
Mail Michiel, our practice lead, on michiel@narratology.house